Adidas Website Not Working: Explained & Solved [2024 Guide]

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Can't access Adidas website

Realizing that the Adidas website is not working when you are trying to make a purchase can be very frustrating.

There are many possible reasons why this can happen. That’s why we tried to find reasonable solutions for each scenario.

Even the most popular websites may go down from time to time. For some is a matter of seconds, while others may be down for hours or even days.

But sometimes, websites crash for other reasons that prevent you from accessing them.

Maybe it is blocked in your country (see geo-blocking), by your browser (because parts of it are not secure, or the app is corrupt), or your IP address is banned.

In the following lines, we came up with a list of suggestions for you, to address the access denied issue.

Why can’t I access the Adidas website?

Is the Adidas website inaccessible? Worry no more, because this article will help you fix this problem so you can get back on this website in no time. First, let’s discuss what is causing the Adidas website error:

➡️ Geo-blocking: the Adidas website is not available in your country, or you are trying to navigate to a local Adidas website that doesn’t sell in your region

➡️ Blocked/Banned IP: for security, Adidas bans IPs that seem to be linked to suspicious activity. People that keep refreshing the website when expecting an exclusive release have been banned and got an error message such as Adidas access denied

➡️ Adidas website servers are down: this happens most notably when a lot of customers connect at the same time You can check if Adidas is experiencing an outage on its Isitdown page.

➡️ Outdated/corrupt browser: it’s possible that you have faulty browser settings, or your browser is outdated and/or corrupt and not able to fully support the website

➡️ Banned account: as opposed to banned IPs, people with banned accounts reported being able to access the website, but realize the Adidas checkout is not working

Now that you have an idea of the possible reasons why the Adidas website is not working, let’s see what we can do about it:

What can you do if you can’t access the Adidas website?

1. Check if you can access other websites

Open a site in the browser’s address bar and see if you encounter the same error message. If it works, refresh the Adidas page and analyze if it was a temporary connection issue that was solved in the meantime.

If your access is still denied, proceed to the next steps below.

2. Ask someone if they can access the website

Asking a friend if their access is also denied, may help you find out more about the issue. This can trigger an issue related to your Internet Service Provider, but also geo-location related.

3. Try a different browser or incognito mode (private browsing)

Sometimes things behave differently across browsers and there are some reasons why issues may occur (bugs, differently implemented features). It is no wonder that some browsers are old with little to no technical support or improvement.

You may realize that the website that you are trying to access, works just fine in Incognito mode, because your history, cache, and cookies are not saved.

For example, millions of people all over the world choose Opera because it focuses on using less of your computer’s and Internet resources, making your browsing experience smoother.


This browser is recognized for its free VPN, which comes with enhanced privacy and security and also a built-in ad blocker that helps your page load faster.

Remember that no matter what browser you are using, in order to avoid getting viruses, always make sure it is up to date and download it from its official website and never from an unknown source.

Get Opera

4. Use VPN to avoid geo-blocking or EU GDPR restrictions

Since the European Economic Area enforced the General Data Protection Regulation and you live in an EU country, you may face 451 error: Unavailable due to legal reasons and therefore you will not have access to some websites.

Most of the time, websites use IP addresses to determine your geo location. If your address is outside a certain region, your access is denied. This may happen when you get the Can’t access Adidas website error.

If the store is up and well and your browser is from a supported location, another reason why you experience Adidas website issues is a ban. A VPN can help you with that too, by masking your real IP address.

Upgrade to a premium VPN for better performance

Most of the free VPN services are different from their premium/paid counterparts in terms of overall performance.

By choosing a free VPN, you will notice that many problems can arise at any time. For instance, you might have access to bad quality or a limited number of servers that might not work properly.

On the other hand, if you go for a premium VPN, the overall performance of the paid private network service is undeniable. You will be able to select from the large numbers of quality servers available that keep you completely anonymous online and provide you with the best possible user experience.

Finally, a major disadvantage of the free VPN is certain security and privacy issues, because free services do not care about protecting your data. We recommend NordVPN because it has powerful anti-geo blocking features and thousands of servers to choose from.



Open the Adidas website securely using a well-encrypted, private IP address and get access to thousands of VPN servers worldwide.
Check price Visit website

5. Check if your browser blocked parts of the website

If you are using Firefox for example, and have trouble with a website, click on the lock icon in the address bar and check if Firefox has blocked unsecure content from the page you are visiting.

user checks if Firefox blocked parts of the website

6. Clear cache and cookies

Cookies are files that store your browsing data from the website that you visit. If you can’t access the Adidas website, clearing the cache and cookies may fix this certain problem.

The cache saves parts of pages (e.g. images) to open them faster on your next visit to that website. To delete your browsing history, follow these steps:

  1. Open Google Chrome on your computer.
  2. In the right corner of the address bar, click on More More Chrome settings.
  3. Click HistoryClear browsing data.
Google Chrome History
  1. On the History page, click on the Clear browsing data option.
Chrome History displays clear browsing data
  1. Select the time range. To delete the entire browsing history, select All time.
Chrome displays Clear browsing data time range
  1. Click on the Browsing history, Cookies and other site data, and Cached images and files checkboxes.
Browsing-history-Cookies-and-Chrome displays Cached images and files
  1. Click Clear data.

7. Disable the proxy server for your LAN

To do that, follow these steps:

  1. Press the Windows + R keys to open the Run dialog box
  2. Type inetcpl.cpl and press Enter to see the Internet Properties
  3. From the Connection tab, select the LAN settingsInternet Properties displays LAN settings
  4. Uncheck the Use a Proxy Server for your LAN option and verify that the Automatically detect settings option is checked.Windows displays LAN settings
  5. Click the OK and Apply buttons.
  6. Restart your computer.

8. Reach out to the Adidas website admin

contact adidas

If all the above do not work well for you, it means that the IP address on the other end of the server has been blocked or blacklisted.

It is possible that Adidas flagged your IP address as spam and banned it because your computer sent too many requests on their website.

Go ahead and send an email to see if they can fix something. If you are not able to contact the site manager because of the IP ban, try using a VPN service to connect with them in a chat, or call the number provided on the print screen above.


We hope that our research will help you, considering that the Adidas inaccessible website error may not be easy to solve, depending on its cause.

You can fix denied access by using a different browser, a reliable VPN, or if you have one, by disabling your free VPN, configuring your proxy settings, and also clearing your cache and cookies.

Remember you can always use human interaction and contact the website admin, by sending an email or even calling them.

More about the topics: Adidas, Geoblocking

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